Top 5 Social Apps on Android in Latin America: Q3 2021

In the third quarter of 2021, the top 5 social apps on the Android platform in Latin America showcased interesting trends in downloads, revenue, and active users. Here’s a closer look at their performance, based on data from Sensor Tower.

TikTok experienced notable growth in revenue and downloads. Weekly revenue saw a consistent rise, starting from approximately $77K at the end of June and peaking at around $143K by the end of September. Weekly downloads also showed significant numbers, ranging from 1.7M to 1.9M in July, before tapering off to about 1M by the end of September. Active users remained robust, fluctuating around the 100M mark throughout the quarter.

Instagram displayed steady weekly revenue, peaking at about $17K in early August before gradually declining to around $7.6K by the end of September. Downloads remained relatively stable, with weekly figures hovering around 1M to 1.2M. Active users maintained a consistent level, ranging between 163M and 165M throughout the quarter.

TikTok Lite - Save Data, while not generating revenue, showed healthy download numbers. Weekly downloads started at around 920K at the end of June and varied between 740K and 900K through September. Active users, however, saw a decline from approximately 38M at the start of the quarter to around 28M by the end of September.

Facebook Lite also did not generate revenue but maintained a strong presence in terms of downloads and active users. Weekly downloads were consistent, starting at about 720K and peaking at 850K mid-August. Active users saw minor fluctuations, ranging from 48M to 51M over the quarter.

Facebook showed steady weekly revenue, averaging around $73K with minor variations. Downloads remained stable, with weekly figures ranging from 670K to 750K. Active user numbers were impressive, consistently exceeding 200M, though there was a slight decline towards the end of the quarter.

For more detailed insights and data, visit Sensor Tower.